Owning a Quiznos Franchise Costs Less Than You Think
The iconic sub & sandwich franchise keeps costs down to help franchisees thrive and prosper
The $23 billion sub and sandwich franchise industry is booming, but not all sub and sandwich franchise concepts are equal. In a crowded segment with many national brands vying to compete for market share, Quiznos stands out — not only for the quality of chef-inspired sandwiches that has won us millions of fans throughout the nation, but also because our franchise agreement is by far the most generous in the industry.
The Quiznos franchise restructured the terms of our franchise agreement to keep ongoing costs low for franchisees to directly increase their profit potential. The new agreement has been dubbed “The New Deal,” and it lives up to its progressive, transformative namesake. Here is how it breaks down:
- The franchise fee was reduced to $10,000.
- Ongoing royalty fees were lowered from 7% to 5%.
- The ongoing national advertising fee was lowered from 4% to 2%.
“There has never been a better time to open a Quiznos,” says Gerry Lopez, Executive Chairman. “Our main goal is to help our franchisees thrive, and we’ve made significant investments to improve our business model and increase profitability for our franchisees. Beginning with The New Deal we made with our franchise network — to reduce ongoing royalty and ad fees to put more money back in our franchisees’ pockets — and our beautiful new restaurant design, we are going to continue to invest in the long-term success of our franchisees.”
How do Quiznos franchise costs compare with the competition?
Quiznos’ New Deal is even more striking when compared to the ongoing costs of other sub & sandwich concepts. Quiznos newly reduced royalty rates are 5%, and the advertising costs have been reduced to just 2%. Let’s see what the other brands are charging their franchise network:
- Firehouse Subs: Royalty is 6% and advertising costs are 4%
- Jimmy John’s: Royalty is 6% and advertising costs are 4.5%
- Jersey Mike’s: Royalty is 6.5 % and advertising costs are 4%
- Subway: Royalty is 8% and advertising costs are 4.5%*
*These numbers are taken from each brand’s most recent Franchise Disclosure Document
In comparison to every other brand, Quiznos is much more affordable on an ongoing basis. This is significant because it allows franchisees to spend more on advertising in their local communities and better serve their businesses at the local level.
“Our New Deal is an industry-leading decision to reinvest in the long-term success of our franchisees,” says Patrick Hilton, Executive Vice President Operations and Development North America with Quiznos. “As a result, it makes us truly competitive in the crowded sandwich market, with ongoing fees reduced to an industry low, and it gives our franchisees the funds needed to market effectively in their communities. We’re not interested in collecting fees from our franchisees, we’re interested in building a relationship and providing the mentoring, training and education to empower our franchisees to become successful. We’re not focusing on hyper-growth, we’re focusing on growing smart. We’re focusing on finding the entrepreneurs who are passionate about our brand and a drive to succeed to open Quiznos in their communities.”