Quiznos Opens Redesigned Store in Hobbs, New Mexico

Known for being the first quick-service sandwich restaurant to toast its sandwiches four decades ago, Quiznos deepens its innovation heritage and pushes new boundaries with a range of new menu items created in the kitchen of its newest restaurant in Hobbs, NM which serves as the blueprint for future Quiznos.

With a comprehensive understanding of current culinary trends and what guests are seeking – exciting new flavors and memorable dining experiences – the new Quiznos restaurant in Hobbs, NM features a newly outfitted restaurant and expanded menu with global-inspired flavors. Guests can experience exciting ordering and dining options with a new drive thru, patio dining and all new flat top grills and deep fryers to support several new menu items

“We are always looking for ways to improve the dining experience for our guests and are delighted to roll out these latest updates that take that experience to the next level,” says Quiznos franchisee Dominik Mendoza, owner of CF Lifestyle Investments, LLC. “Our focus remains on providing high-quality service and delivering craveable food the brand is known for. Initial feedback on the new items underscores peoples’ appetite for creative twists on familiar classics.”

Longtime fan favorites like the Italian, Mesquite Chicken and Chicken Carbonara subs have been upgraded and are still present on the menu, now joined by an assortment of exciting newcomers. Guests can indulge in the new Asian Steak Dipper, made with grilled steak, pickled vegetables, fresh cilantro and basil, and pho dipping sauce; the Steakhouse Philly made with grilled steak, cheddar cheese, provolone, grilled mushrooms and onions with zesty grill sauce; the Carne Supreme made with meatballs, pepperoni, salami, capicola, ham, provolone, and marinara; and Steak and Eggs, a new breakfast item served all day made with fried eggs, grilled steak, white American cheese, grilled onions and peppers, and cherry peppers.

“As a brand, we are known for our innovation and it all started with being the first to integrate toasting into our menu,” says Mark Lohmann, President of REGO Restaurant Group which owns Quiznos. “We’re bringing in great new flavors and formats for our guests with the launch of these delicious new subs and vegetarian options, as well as the upgraded fan favorites. We continue to seek out more exciting flavors to add to our restaurants and provide a unique, new experience.”

Expanding its vegetarian options, Quiznos has enhanced the popular veggie guacamole and introduced the Beyond Italian Sausage made with grilled, plant based, Beyond Italian sausage, provolone, grilled peppers and onions, and marinara. New salad options include the Steak and Frites made with grilled steak, fries, chopped bacon, tomatoes, red onions, and ranch dressing, and the Cobb salad made with grilled chicken, chopped bacon, chopped egg, tomatoes, and avocado ranch dressing.

REGO Restaurant Group Signs Exclusive Development Deal with CF Lifestyles Investments, LLC

DENVER–(BUSINESS WIRE)–REGO Restaurant Group, which includes the Quiznos and Taco Del Mar brands, announced today the signing of an exclusive development agreement with Dominik and Monica Mendoza, owners of CF Lifestyles Investments, LLC, to build Quiznos and Taco Del Mar restaurants across Denver.

The deal follows a separate multi-unit agreement by CF Lifestyles Investments for openings later this year in Hobbs, NM. At this time, the Mendozas have also acquired six existing Quiznos restaurants in the Denver market, making Mendoza’s business one of the largest franchisees for the brand.

“This is a great opportunity to leverage Quiznos’ enduring customer base and high customer affinity for future high growth potential,” said Dominik. “I’m thrilled to be part of both brands’ active expansion and am excited to deepen our partnership with REGO.”

The Mendozas have been in the Quiznos system for the last two years as a franchise owner of Quiznos in Hobbs, NM. During this time the Mendozas have increased sales in that location and become a valuable member of the growing Quiznos community. In signing this agreement, the Mendozas will be among pioneers of the new, prototype Quiznos and Taco Del Mar restaurant models which are accelerating growth and expansion of REGO Restaurant Group’s iconic brands.

This agreement with CF Lifestyles Investments, LLC is another step in REGO Restaurant Group’s pursuit of new growth via multi-unit partnerships and area development programs with a refreshed focus on franchise expansion. Both Quiznos and Taco Del Mar continue to experience systemwide sales increases and are actively targeting expansion in regions identified as prime markets for the brands.

“We couldn’t be happier to expand our partnership with Dominik and his team under this new agreement which is an important growth milestone,” said Tim Casey, President and CEO of REGO Restaurant Group. “After working closely together over the past few years, it’s clear that this is a strong mutually-beneficial relationship built on trust, respect and the exciting opportunity to grow.”

For interested franchisees that would like to learn more about REGO Restaurant Group’s brands and growth, contact Vice President of Global Franchise Development Brett Larrabee, at [email protected].

About REGO Restaurant Group / High Bluff Capital Partners

Based in Denver, Colorado, REGO Restaurant Group is a fast-casual restaurant platform backed by High Bluff Capital Partners. The portfolio currently includes Quiznos, home of the original toasted sub, and Taco del Mar, which offers coastal Mexican cuisine. REGO Restaurant Group manages nearly 800 restaurants in 32 countries.

Founded in 1981, Denver-based Quiznos is a chain restaurant designed for today’s busy consumers who are looking for a high-quality, tasty, freshly prepared alternative to traditional fast-food restaurants. With locations across the United States and 32 countries, Quiznos is one of the world’s premier quick-service restaurant chains and pioneer of the toasted sandwich.

Founded in 1992, TACO DEL MAR® is a quick-service restaurant chain of nearly 100 locations throughout the U.S. and Canada inspired by southern Baja, Mexico and the coastal beach shacks known for serving the tastiest burritos and tacos. As a fresh, fast alternative to traditional Mexican food, TACO DEL MAR® features Burritos, Baja Style Tacos, Savory Enchiladas and much more, even offering an array of vegetarian and vegan friendly options.

High Bluff Capital Partners is a private investment firm specializing in consumer-facing companies and brands with the potential for transformation and significant growth. The firm’s team has extensive experience investing in, managing, leading and reinvigorating consumer businesses across the restaurant, entertainment, food, beverage and retail markets. More information can be found at www.highbluffcap.com.

About CF Lifestyles Investments, LLC

Dominik and Monica Mendoza, owners of CF Lifestyles Investments, purchased their first Quiznos in Hobbs, NM in February 2020 and have since successfully grown their franchise business. The husband-and-wife duo — whose backgrounds are in the oil and gas industry and in local government, respectively — purchased land and developed a shopping center in Hobbs which is the location of their second Quiznos. Their business continues to expand as they recently purchased several Quiznos locations in the Denver Metro area where they are pleased to be part of the growing community.

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